The animation flows in a smooth, continuous loop, with bottle caps rotating and flying towards the viewer one after the other. This seamless motion keeps the content dynamic and engaging, ensuring that the display remains lively and captivating throughout the viewing experience.

Using 3D anamorphic techniques, the bottle caps appear to break free from the screen and fly toward the audience. This optical illusion creates a sense of depth and excitement, making the display feel immersive and interactive, as if the viewer is being part of the action.

The vibrant and eye-catching design of the rotating bottle caps creates an ideal photo backdrop for visitors. The dynamic motion and bold imagery encourage guests to capture moments in front of the display, integrating the experience into their visit and reinforcing the impact of Britvic’s brands.

Each rotating bottle cap represents a different brand in Britvic’s impressive portfolio. As the caps zoom toward the viewer, they not only showcase the diversity of Britvic’s offerings but also enhance brand visibility in a creative, playful, and attention-grabbing way, elevating the impact of their marketing.

The display’s modular design allows each rotating cap to act as a “moment,” showcasing individual brands. These moments are visually distinct, highlighting the unique characteristics of each brand while maintaining a cohesive and unified experience across the entire animation.

Optimised for flawless playback across the vast 5760 x 1440px canvas, the system ensures that each bottle cap is displayed in crisp, high-quality detail, maintaining smooth transitions and sharp animations. The precise rendering guarantees that the display is as impactful and captivating in motion as it is visually clear.